This is a very interesting video made by Michael Stelzner that explains 6 ways to grow your business with content. I always believed and still do that content is the key to growing any business, whether you sell services or tangible products. This the main reason customers or visitors come to you.
He categorizes the ways into two different types, the primary fuel and the nuclear fuel.
1. How to articles – My favorite
2. Expert interviews
3. Case studies
4. Breaking news
5. Reports based on surveys